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New Tool

Performance Monitoring

Track open rates, click-through rates, and campaign engagement in real time. Know what works and double down.

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Open Rate
Track who opens your pitches
CTR
Measure link engagement
30-Day
Historical trend charts

Everything you need to measure impact

From tracking pixels to CSV exports, get complete visibility into your media outreach performance.

Tracking Pixel

Embed a transparent 1x1 pixel in your email HTML. When opened, we log the event automatically — no extra work.

Link Tracking

Wrap your pitch links through our tracking redirect. Clicks are logged before forwarding to the destination URL.

Dashboard

At-a-glance stats: open rates, click rates, CTOR, bounce rates, responses, and meetings booked — all in one place.

Campaign Breakdown

Compare performance across campaigns. See which industries and topics drive the highest engagement.

CSV Export

Export campaign-level and individual pitch analytics to CSV. Share reports with your team or clients.

30-Day Trends

Visualize daily opens and clicks over the last 30 days. Spot patterns and optimize your outreach timing.

How performance tracking works

Three simple integration points. Zero configuration needed.

1

Embed the tracking pixel

Add a tiny 1x1 image tag to your email HTML template. When a recipient opens the email, our server logs the event with timestamp, IP, and device type.

2

Wrap links through our redirect

Replace direct URLs in your emails with tracked links. Each click is logged before the reader is forwarded to the destination page.

3

Watch your dashboard populate

All events flow into your analytics dashboard in real time. View campaign-level aggregates, individual pitch stats, and 30-day trend charts.

Developer Friendly

Programmatic event logging

Use our JSON API to log tracking events from your own email automation pipeline. Perfect for custom integrations and automated workflows.

POST /track/event
{
  "eventType": "open",
  "userId": 42,
  "campaignId": 7,
  "recipientEmail": "jane@outlet.com"
}

Integrate with any email stack

2.5x

Average Open Rate

AstraMedia pitches see 2.5x higher open rates than industry average

68%

Click-to-Open Rate

Of journalists who open pitches, 68% click through to learn more

42%

Response Rate

AI-optimized pitches drive 42% journalist response rates

Start tracking your media performance

Know exactly which pitches land, who opens them, and what drives journalist engagement.

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